Duration: 60 Minutes

The global mobile marketing and advertising market is growing at a CAGR of 37 percent* as consumers increasingly use mobile devices to purchase apps, pay bills and search the web—and the trend is only going to steepen.

As a leading provider of online payment and analytics technology, Bango needed to provide the fast, flexible analytics performance their customers required in the face of dramatically increased data volumes.

Join Tim Moss, Bango's chief data officer, as he discusses how Bango, with tens of millions of records coming every day (and growing), met their Big Data challenge with Infobright, enabling Bango's customers to make better, faster market responses:

• Satisfying customer demand for ad-hoc queries without performance penalties
• Providing simple administration, virtually eliminating the need for DBA tuning
• Delivering a highly scalable, low-cost solution
• Allowing real-time access to the data through fast loading and query response

*According to analyst firm Berg Insight